Tuesday, May 14, 2019

Maximize Customer Satisfaction by Upgrading to Contact Center Services

Call centers have remained a vital part of customer experience for a long time. Whenever a customer faces any problem with regards to a product or service, instinctively he picks up the phone and makes a call to the toll free number provided to him by the supplier of the product. However, nowadays, customer preferences have changed considerably. Customers are no longer restricted to the phone when it comes to communication. There are many other channels in prevalence like email, chat, Facebook, Twitter etc. that are serving as convenient points of interaction between customers and the product manufacturers. It is time for brand owners to be proactive and reach out to their clients via all channels; it is time to upgrade to contact center services.

Why Choose Contact Center Service Outsourcing?

Although contact center services sound interesting, they are a lot harder to implement in reality. Reaching out to customers through all channels require significant investment and tremendous focus. If contact centers are not run appropriately, there is a big chance that they will backfire on you. In case, your representatives manning social media platforms are not up to the mark or do not have the quintessential single-view of the customer, they won’t be able to support your customers appropriately.
There are some basic requirements of running successful contact center services, which are listed below:
1.      Hardware components like ACD (Automatic Call Distributor), LAN (Local Area Network), Voice Logging, Predictive Dialer, CTI (Computer Technology Integration), workstations and headphones
2.      Software components like AI-Powered CRM (Customer Relationship Management) tool, marketing-related add-ons for management of communication with customers
3.      Access to telecom network by signing up with a telecom operator along with Voice-Over-IP (VoIP) capabilities for low-cost communication
4.      A workforce that is well-trained in voice process as well as text-based platforms
Procuring all the above-mentioned resources can be quite bothersome for a business owner. A better way to run your contact centers is by outsourcing contact centers to a competent vendor like Vcare.

How Contact Center Outsourcing Can Help You?

Apart from having all the necessary tools (as mentioned above), a competent contact center outsourcing vendor also has the manpower to keep your customers’ satisfied on your behalf. Some of the major advantages of contact center service outsourcing are listed below:
1.      Single-view of the customer – Although a contact center offers services through different channels, it is able to view all interaction of its customers in a single view (through the use of a smart CRM solution). This allows an agent to instantly understand the customer issue and fix the problem. For example, if a customer has already mentioned his issue on Facebook and then calls an agent, the agent can simply paraphrase the problem in the beginning of the call and start working towards a resolution. No need to start the troubleshooting from the very beginning.
2.      Better analytics – With so much information about customer available via different platforms, a company can use its AI-based tools for understanding the customer behavior in a better way. This ensures better analytics, which in turn, helps a company devise a better business strategy for the future.
Helps you build a better brand image – When you have access to different platforms, you are able to project your brand in a better way. A quality call center outsourcing vendor like Vcare can ensure that all customers’ queries are addressed at the right time and in the right way, so that your brand image is enhanced.

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